No Overdraft Fees
Cash App
- Photographer
- Bobby Doherty
Everyday grocery items inflated into larger-than-life statements, with Bobby Doherty.
- Client
- Cash App
- Year
- 2024
- Role
- Production
- Sector
- Tech
- Services
- Production, Photography
- Photographer
- Bobby Doherty
When making a statement, sometimes you need imagery larger than life. Porto Rocha partnered with the Cash App internal team and the inimitable style of Bobby Doherty to transform everyday grocery items into inflated statements.
We used obscene price tags as a visual language to emphasize a simple message: with Cash App, there are no overdraft fees. Ever.
