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Olivier Rousteing

Vogue x Johnnie Walker

A pair of editorial films for Johnnie Walker's Couture Expression collection, from a Met Gala fitting to the Vault.

Client
Vogue x Johnnie Walker
Year
2025
Role
Production
Sector
Fashion
Services
Production, Branded Film

We partnered with Vogue to produce a pair of editorial films for Johnnie Walker’s Couture Expression collection, created in collaboration with Olivier Rousteing.

The first film, Final Fitting, follows Rousteing and Priyanka Chopra Jonas the night before the Met Gala, as they move through the ritual of getting ready. Between final adjustments and a toast of Johnnie Walker Blue Label, Olivier shares the story behind the Couture Expression flask, a one-of-a-kind design meant to bring fashion into the world of whisky.

The second film captures the Johnnie Walker Vault, an immersive event hosted by Rousteing and Master Blender Dr. Emma Walker. From the golden entrance to the final toast, the evening blended whisky and couture in a celebration of design, ritual, and collaboration.